I believe in the make-or-break power of words and design. I excel in helping brands establish their identities, hone their voices, and market their content through an unexpected and playful lens. With over 15 years of brand identity development, content strategy, copywriting, and editorial experience in digital, e-commerce, biotech, magazines, television, and newspapers, I have helped create voices for some of the largest names in media and marketing.

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I've worked for NBC/Universal, Birchbox, Nickelodeon, AOL, Hearst Magazines, and Village Voice. I have also freelanced and consulted for dozens of other brands, publications, and biotech start-ups — all with a focus on female demographics. Additionally, I'm a published and produced playwright, an exhibited artist, and a three-time Webby honoree.

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I live in the San Francisco Bay area with my brilliant husband Jeff, my

mono-mono twin girls, and my son. I look forward to speaking with you!